Animoca Brands, a gaming company, has teamed up with NFT platform Rarible to launch a dedicated marketplace for its membership NFT collection called Mocaverse. The Mocaverse Marketplace is built on Rarible Protocol’s decentralized infrastructure and has been authorized by RARI token holders through the RARI Foundation. The primary goal of the marketplace is not just to offer a trading platform for Mocas, but to reinforce trading security, validate the authenticity of these assets, and reduce the risk of encountering malicious software.
For a limited time, Mocaverse will offer 0% platform fees on native listings of its collection. The marketplace is committed to respecting royalties on all transactions. It will also introduce exclusive features specifically for the Mocaverse collection, such as Moca XP points and support for five ERC-20 Animoca Brands tokens.
Mocaverse NFTs Given Value Beyond Rarity Alone
Moca XP points are assigned to users based on their activity level. Users can earn them through actions such as staking, activating participation, and contribution to the Moca DAO. Users with more Moca XP points have a better chance of receiving rewards.
According to Alan Lau, Animoca Brands’ chief business officer, “With the integration of our Moca XP rewards system, the value of a Mocaverse NFT cannot be defined by traits or rarity alone, nor could that value be accurately reflected in generic marketplace settings. By offering Mocaverse holders various custom marketplace features developed in partnership with Rarible, we can effectively integrate trading activities into our broader ecosystem while facilitating a seamless Mocaverse experience.”
Partnerships Lead to Growth
Animoca Brands is responsible for several popular games, such as The Sandbox, a virtual reality game where players can create, own, and profit from their creations using blockchain technology and NFTs. The company has also formed strategic partnerships with established brands such as Atari and Mattel. These collaborations have resulted in blockchain-based games that feature NFTs and other innovative attributes. These ventures have boosted the company’s revenue and growth, and expanded the use of blockchain and NFT technologies in the entertainment industry.
Alex Salnikov, Rarible’s chief strategy officer, believes that the future of web3 lies with innovative brands that create the next level of community engagement. He says, “We believe that in order to grow and thrive in the long term, every community needs its own home that is unique, safe, and not dependent on third party policies. And we’re excited to create one with and for Mocaverse.”
The Mocaverse Marketplace offers unique features for members, such as Moca XP points and support for Animoca Brands tokens. It reinforces trading security and strives to validate the authenticity of assets while reducing the risk of encountering malicious software. Animoca Brands’ strategic partnerships with established brands have resulted in blockchain-based games featuring NFTs, leading to revenue growth and the expansion of blockchain and NFT technologies in the entertainment industry.