ALTAVA Group, a luxury fashion brand with a reputation for venturing into the metaverse, has partnered with Animoca Brands, a leading digital property rights company in gaming and the open metaverse. The goal of the partnership is to bring Bored Ape Yacht Club (BAYC) NFTs into the world of golf with the creation of the Bored Ape Golf Club (BAGC).
The BAGC is a golf-themed spin-off of BAYC that utilizes BAYC NFTs from The Sandbox, Elite Apes, and Animoca Brands to create a collection of special edition NFTs with exclusive outfits branded by Animoca Brands and The Sandbox. Animoca Brands is not just a partner in this venture, but also an investor in ALTAVA.
The special edition NFTs in the BAGC collection come with physical perks, such as bespoke BAGC-branded golf merchandise and passes to some of the finest golf country clubs in Korea, Turkey, and Vietnam. In the digital realm, owners can enjoy voxel twins of their special edition BAGC NFTs within The Sandbox. Additionally, there is an offering of IP ownership, licensing, and management services to ensure the NFTs hold value in both the virtual and real worlds.
While BAGC is a community-driven initiative, it is worth noting that there is no official collaboration or affiliation with Yuga Labs.
In summary, the partnership between ALTAVA and Animoca Brands brings a unique blend of fashion, golf, and NFTs to the metaverse. The BAGC collection promises to be an adventurous round in the metaverse, but only time will tell where the ball will land.